MTS: features of sending SMS to mobile operator subscribers

Sending SMS as part of your package can be an incredibly profitable way to communicate, but it can also cost twice as much as regular phone calls. Some tariffs are aimed at communicating via messages, others have a limit on free SMS, and others can include an option.

In this article we will look at a variety of tariffs and options for sending messages. If you like to send nice words in just 70 Cyrillic characters, you will find it useful.

Basic moments:

1. MTS SMS service
2. Sending SMS MTS for free
3. MTS disable free SMS
4. MTS SMS package
5. Features of SMS packages

How many characters in SMS

Considering that messages in Latin are perceived negatively by recipients, the vast majority of messages are sent in Russian.
Messages sent to subscribers can contain any number of characters. If the number of characters exceeds 70, the message will be sent to the subscriber intact, but the mobile operator will charge the number of SMS messages in multiples of 67 characters, including spaces.

Saving too much on signs when you want to put everything in one SMS does not always lead to the expected result. A message without spaces, consisting of many abbreviations, will be missed by some subscribers. Not everyone likes to solve puzzles. A message that is too long is not always good. If there are specific features of the phone or there is overload on the operator’s line, the message may arrive in parts, gradually merging into one whole. And the parts will not always reach the phone in the order we need.

When ordering a newsletter, listen to the advice of our specialist. If you send it yourself, use the recommendations for composing texts in SMS format.

History [edit | edit code]

SMS was created as part of the GSM Phase 1 standard. The idea for the service first arose in 1984 and was then implemented by a group of engineers, including: Friedhelm Hillebrand

, genus.
1940, Deutsche Telekom) [1] [2], Bernard Ghillebaert ( b
. 1952, PTT), Finn Trosby (
b
. 1946, Telenor) [2], Kevin Holley (
Kevin Holley
, born 1963, Cellnet) [2], Ian Harris (
born
1945, Vodafone) [2] to 1989 [3]. The short message system was first tested in December 1992 in the UK to send text from a personal computer to a mobile phone on Vodafone's GSM network, a year after the GSM standard appeared on the European market. And the content of the first SMS message on December 3 was “Merry Christmas” [4], which translated into Russian means “Merry Christmas!”

In Russia [edit | edit code]

Until 2002, the exchange of SMS messages between two different Moscow operators was impossible [5]. In other regions, SMS messages have been exchanged since 2000.

How many characters in SMS

The question of the number of characters used in one message is acute for many SMS users. After all, the cost of the service used depends on the volume of the message. And the recipient is unlikely to waste time reading long poems. Why does one SMS contain 70 characters, and the other twice as many, and what does this depend on?

There is a GSM mobile communication standard that regulates the rules for using cellular networks. It sets the parameters that you need to focus on when composing an SMS message for mass distribution.

• Notation.
  The characters used in the “From” column must not exceed 11 elements. These may include numbers, Latin capitals and lowercase letters, punctuation marks and additional elements necessary to display feedback data.
• Volume.
  Depending on the volume of the message, a certain tariff is applied to it. Depending on whether you use the Cyrillic or Latin alphabet, you can do it in one or several SMS. But, as we remember from previous articles, messages in Latin do not “work”. Instead of an advertising campaign, you will receive a budget drain.

Verbal descriptions of the regulations should be supported by technical information. Those who are planning to draw up a marketing plan with the help of specialists in the field of mobile SMS messaging should consider the following.

Remember: only a specialized delivery notification can notify that a message has been delivered to the subscriber. Its presence can guarantee that the SMS actually arrived on the recipient’s phone.

In case of distribution within your own database, the volume of one SMS in Cyrillic should not exceed 70 characters. If you order the service of advertising SMS mailing via a terminal base, then the number of characters in Cyrillic should not exceed 67!

Compiling messages for mass mailing yourself requires taking into account many nuances. The sender's worst nightmare is to become annoying to the SMS recipient. To minimize the number of irritating factors, follow simple rules for designing your newsletter. Prostor Mobile Marketing Agency is happy to share interesting information and tips with those who know the power of mobile marketing!

Technology [edit | edit code]

• SMS are usually delivered within 10 seconds or less. The sender can receive notification that the message has been delivered.
• You can send a message to a phone that is turned off or out of network coverage. As soon as the recipient appears online, he will receive the message. If the sender receives delivery notifications, then in this way it is possible to record the moment the recipient appears on the network.
• You can send a message to the subscriber who is currently engaged in a conversation.
• With an advanced variant of SMS called EMS, you can send and receive ringtones, icons, and more.
• The peculiarity of the technology is that the transmission of SMS places almost no load on the cellular network.

SMS technology is supported by major cellular networks (GSM, NMT, D-AMPS, CDMA, UMTS).

You can also send SMS to phones from the Internet and from other networks (paging, Fidonet, x.25, etc.) using special programs, universal SMS forms, as well as directly SMS gateways of mobile operators.

Review of MTS short message service

In addition to basic communication services, MTS provides its users with the ability to exchange instant SMS text messages. Despite the rapid development of Internet technologies and the emergence of various messenger services or other communication applications, the SMS function is still in great demand among subscribers. After all, such conversations do not require access to network space. Today we will look at how to connect the short message service to MTS.

This service is standard for all mobile operators. It is compatible with all current offers and contracts. The idea is to communicate by sending text-filled emails. Typically, this type of correspondence does not have a high price tag. The cost depends on the tariff plan installed on the SIM card, as well as on the region and locality. On average, one shipment does not exceed two rubles. It is difficult to imagine modern reality without SMS. Most tariffs and services are managed by them.

According to the standard, this service is installed by default on all SIM cards. It does not require additional activation. But this rule does not always work.

If you have problems connecting to the service, contact any subscriber service office of your provider. You can find such an establishment in any locality. You can also call the MTS support service at 0890.

Operators are ready to help you at any time. Voice your problem to a specialist, after which they will send you automatic settings.

There are often situations when it is necessary to set up correspondence, otherwise you will not be able to send letters. To do this, follow the following algorithm.

1. Open the settings tab of your mobile device.
2. In the Applications menu, find the SMS/MMS section.
3. In the open window, find the SMS center item.
4. A field will appear in which you must enter a unique number -+79168999100.
5. In some models, it is necessary to specify additional parameters: transmission channel type - GSM, storage - maximum, type - standard.
6. If your device has two SIM card slots, provide information for each separately.
7. Save your changes.

This technique corresponds to a system based on Android. For other device manufacturers and models, the procedure may be changed. This is due to the fact that each company has the right to modify the main menu at its own discretion. If the manual method does not suit you, you can order automatic settings through the subscriber’s personal account. They will be sent to your number as a message. For the changes to take effect, you must reboot the system.

If you decide to completely refuse all incoming and outgoing notifications, simply erase all the settings.

In addition, it is possible to write through the subscriber’s personal account. The process is not much different. You just have to register and log in to the Internet Assistant.

The user is able to send and receive letters in different language layouts and encodings. For Russia, the standard is Latin and Cyrillic. If your phone supports a language other than Russian, when typing text, you can change the typing parameters by clicking on the corresponding button on the enabled virtual keyboard. Moreover, the service allows you to send Latin characters in a larger volume than the Cyrillic alphabet - 160 versus 70.

The sending process is as follows: after typing a letter, it is sent through the SMS center to another subscriber. But if the user on the other end of the line is currently out of network coverage or his phone is turned off, the letter you wrote does not disappear. It is stored in the service buffer, the provider’s external memory. Once the user becomes available, the upload will complete. Such instant alerts can remain in a buffer zone for up to three days, after which they are simply deleted.

The duration and storage time after receipt is not limited in any way by the operator. Problems can only arise with the amount of internal memory. SMS can be located in the SIM card library; it can contain no more than 30 pieces. Therefore, you should change the location in the settings of your mobile device to internal memory or external storage. You should be aware that if the memory is full, you will not be able to receive incoming messages.

If you want to be aware of the status of your sent letter and know its status, then activate the reception report function. It can be set in the standard settings of the SIM card in your cell phone. Location may vary on all models. Go to the SMS/MMS settings and find the corresponding item. Set the slider to active. Now, as soon as the subscriber receives the text message, you will receive a notification about successful delivery.

You will be able to request a report of one specific SMS. To do this, enter several symbols *!#symbols in the filling before the text. Moreover, the function of the same name must be disabled in the smartphone settings. This service is one-time only and is valid for one shipment only.

This is an unusual way to write regular messages. After successful sending, the text will automatically appear on the recipient’s screen, either as a running line or as a continuous line. Unfortunately, this type of SMS is instantly deleted as soon as the user presses one of the keys on their device. They are not saved to the smartphone’s memory or SIM card.

If you decide to send this type of mailing, then you should write an SMS with the text in a special way: “*FLASH#attachment.” It's important to remember that if you skip the star icon at the beginning, you'll be sending a regular email.

In order not to forget to congratulate friends or relatives, write an SMS in advance. When a certain hour arrives, your cell phone will automatically send the parcel. This is done like this: type the special attachment “* DEFFER n # text”. "n" is a time interval, hours. For example, *DEFFER5#……. – your letter will be sent in five hours. Thanks to the short message service, the recipient will receive congratulations on time.

The user can disable the sending of short advertising and informational notifications. It is enough to leave a request with your mobile operator by calling 0890. Or use the following methods.

MTS offers its consumers a huge number of options that provide free SMS packages. There are one-time offers for a one-time payment, as well as ongoing offers for a subscription fee. Let's look at all the names in more detail.

Free emails do not apply to short numbers and landlines. Balances do not carry over to the next billing period. If you want to communicate unlimitedly, then connect. For a subscription fee of 10 rubles per day, all your outgoing messages will be completely free within the network, and in all other directions 30 SMS per day are offered. To activate, dial the combination *111*2230#.

SMS is a unique way of communicating with users throughout the country and the world. Your words will instantly reach the recipient, just connect SMS to MTS if for some reason the function does not work for you. Today you learned how to do this quickly and easily.

Application [ edit | edit code ]

SMS mailings [edit | edit code]

• SMS mailings with exchange rates, weather, sayings of saints, etc.
• . With its help, banks notify bank card holders about actions performed with a bank account/card/personal account of an online bank.
• Notification about discounts, sales, promotions.
• Checking the existence of a mobile number when registering on some online resources.
• Integration of SMS newsletters into online stores.
• To identify the user (for example, to recover a lost password).
• Mobile marketing.

Smishing [edit | edit code]

Through SMS messaging, many scammers defraud mobile users of money or important confidential information. This area of ​​fraud is called smishing (eng. SMiShing - from “SMS” and “phishing”).

Mobile Marketing [edit | edit code]

Currently [ when?

] gains particular popularity [
where?
] mobile marketing, presented on the market by companies that send SMS messages with the prior consent of recipients.
For example, a company wants to inform its customers about new products, promotions or discounts that it provides. SMS becomes the ideal channel for such interaction. [ source not specified 778 days
]

The Chief Marketer service [15] conducted a study according to which, about half of the surveyed representatives of the millennial generation prefer to receive certain information in the form of SMS messages on their mobile phone.

Other studies show that there are a large number of messages that people prefer to receive via text. We are talking about such messages as: information about discounts, technical information about transactions performed and account status, special offers and urgent notifications. SMS is especially convenient for carrying out simple transactions, such as checking a balance or topping up an account [16] .

SMS length - why is it this way?

And for the Cyrillic alphabet a 2-byte encoding is used, therefore one message can contain 140/2 = 70 characters. Let's return to the question, why is the length of SMS limited to a fixed number of characters? [wp_ad_camp_1]The thing is that the GSM standard sets a maximum message size of 140 bytes. When using Latin characters in SMS, a 7-bit encoding is used.

Since 1 byte is equal to 8 bits, the message length is 140x8/7 = 160 characters.

How many characters can be sent in SMS to MTS

When sending/receiving SMS, the details and “Balance History” may display the numbers of SMS centers instead of the actual numbers of senders/recipients. Access to the services of content providers using short (three to six characters) numbers of the MTS mobile network is charged separately. When sending SMS to several recipients, messages sent to each recipient are charged separately. Yes, you can both send “long SMS messages from the service to the phone (for example, from the website to your employee), and from the phone to the short service number 4938 or the federal number +79857707575 .

Incoming (from the phone to the short service number 4938 or federal number +79857707575 ) and outgoing SMS messages (from the website to the phone) are taken into account. If messages are sent directly to a group, then each message sent is taken into account. If a message exceeds 66 characters “in Cyrillic” or 140 characters “in Latin”, then it is automatically divided into several SMS segments, and each SMS segment is taken into account and charged. Yes, to quickly search for any thematic group, you can use tags in messages.

For example, names of projects, tasks or application numbers. To set a tag, just add the hash symbol “#” before the desired word. For example: I picked up 10 boxes from the warehouse for the #office

SupportIf you have any questions or complaints, please let the operator know